Who Wins & Who Loses With The Shifting Of The American Dream? | Ask An Expert
What does the American Dream look like in 2026? Chris Walton and Simon-Kucher’s Shikha Jain explore new consumer research on financial stability, homeownership, inflation, and personal freedom, revealing what today’s consumers value most and how businesses should respond.
















Omni Talk® is the retail blog for retailers, written by retailers. Chris Walton founded Omni Talk® in 2017 and have quickly turned it into one of the fastest growing blogs in retail.