Skip to content

Chris Walton

New and Improved HeadshotChris Walton is an accomplished Senior Executive and one of the leading omnichannel experts in the world, with nearly 20 years of success within the retail and retail technology industries. He has high-level executive experience and is well-versed across nearly every discipline within retail, including: merchandising, store operations, inventory management, product design, forecasting, e-commerce, pricing and promotions, product development, and store design and architecture.

Currently he is the CEO and Founder of Red Archer Retail, an Entrepreneur-in-Residence for GSVlabs, a regular contributor to Retail Dive and the Robin Report, and he just recently was appointed to sit on the Advisory Board for Delivery Solutions, a leader in last-mile delivery solutions.

Prior to starting Red Archer Retail and Omni Talk, Chris worked for Target, where he was the Vice President of the retailer’s Store of the Future project and also the Vice President of Merchandising for Home Furnishings on Target.com. He also spent time in the field as a District Manager for Target, running his own store and overseeing 12 stores, spread across Colorado, Wyoming, Nebraska, and South Dakota, after working for over six years within Target’s store merchandising organization in Minneapolis, MN.

Chris began his career at Gap, Inc. and holds a BA in Economics and History from Stanford University, and an MBA from the Harvard Business School.

Darth Vader ShotWhen not writing or sharing his expertise with clients, Chris is a huge Star Wars fan who likes to dress as Darth Vader and go for walks with his wife and two sons through his neighborhood.

His wife also dresses up as Chewbacca, so as not to be seen out in public with him, or so she says.

To sign up and receive more funny witticisms like this from Chris, and maybe some actual retail insight too, please remember to enter your email address within the signup box below:

%d bloggers like this: