(AP Photo/Richard Drew)
I just published a new article on Forbes.com. You can access it by clicking the source link below.
(AP Photo/Richard Drew)
Retailers often confuse efforts to target new customers as sound strategy, when the real question is how does a given tactic ladder up to one’s overall flywheel or purpose. Walmart’s new JetBlack is a perfect example of this mistake in thinking.
Source: Four Troubling Concerns About Walmart’s New JetBlack Service | Forbes.com
Omni Talk is the retail blog for retailers, written by retailers. Chris Walton and Anne Mezzenga founded Omni Talk in 2017 and have quickly turned it into one of the fastest growing blogs in retail. 