Hello Omni Talk Fans! It is hard to believe but Adobe is projecting the upcoming June Prime Day to be bigger than Black Friday and Cyber Monday 2025 combined.
Whoa.
In today’s Retail Daily Minute:
- Adobe projects Prime Day 2026 will drive a record $26.3 billion in U.S. online spend, with AI traffic to retail sites expected to surge 103% and mobile shopping hitting an all-time high at 54.2% of online sales.
- Duluth Trading Co. is handing Amazon full fulfillment control of its marketplace products under a traditional wholesale model, using the e-commerce giant’s Prime shipping network as a customer acquisition funnel
- Bed Bath & Beyond is inviting customers to dig out their iconic 20% off coupons as part of the “Legendary Coupon Hunt,” a 21-day promotion honoring the coupons at face value and offering a chance to win a $100,000 home transformation.
Plus, the #1 movie line about Bed Bath & Beyond that will never be equaled.
👇 Listen now
Today’s Top Headlines
1. Amazon Prime Day 2026 Forecast to Hit Record $26.3B in Sales
Amazon Prime Day 2026 (June 23–26) is forecast to drive a record $26.3B in U.S. online spend—up 9% YoY and surpassing combined Black Friday & Cyber Monday 2025. Discounts up to 23% expected on apparel & electronics. Mobile to drive 54% of sales; AI traffic to retail sites to double. (Read More)
2. Duluth Trading Taps Amazon Fulfillment for Marketplace Push
Duluth Trading Co. is partnering with Amazon in a wholesale model—letting Amazon handle fulfillment, Prime shipping, inventory, and returns for its marketplace products. The move targets Amazon shoppers already searching for Duluth brands, while nudging them back to its own site for a fuller assortment. (Read More)
3. Bed Bath & Beyond Launches a Nostalgic 21-Day Coupon Hunt
Bed Bath & Beyond’s 21-day “Legendary Coupon Hunt” (through July 13) invites customers to bring old BB&B coupons to Kirkland’s Home and BB&B + Container Store locations for 20% off plus a shot at a $100,000 home makeover grand prize—a nostalgia play tied to its broader turnaround strategy. (Read More)
4. Target Pilots New Roundel x DirecTV Deal to Boost Ad Relevance
Target is piloting a Roundel x DirecTV partnership, using first-party shopper data to serve relevant video ads across DirecTV’s home screen, live TV, and travel venues—with closed-loop attribution back to Target purchases. Roundel now tops $2B in value, with a goal to double that by 2030. (Read More)
5. StockX Enters Live Commerce With Auctions and Its SoHo Store
StockX is launching StockX Live this summer—a live auction and social commerce platform with timed bidding, giveaways, and direct buyer-seller engagement. The move coincides with the reopening of its first permanent U.S. retail store in NYC’s SoHo, offering ~300 curated deadstock products plus seller drop-off. (Read More)
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— Chris and the entire Omni Talk team
Omni Talk® is the retail blog for retailers, written by retailers. Chris Walton founded Omni Talk® in 2017 and have quickly turned it into one of the fastest growing blogs in retail.