Igloo Trailmate Soft-Sided Cooler
For Week 6 Product Pick of the Week, we’re bringing out a summer MVP (because summer came and went WAY to fast here in Minnesota): Igloo Trailmate Soft-Sided Cooler. We’ll let Producer Ella take it from here:
“The backpack feature is what sold me on this cooler.
I can’t tell you how many times we’ve used this thing this summer. Boat rides, picnics, keeping lunch cold, trips to the cabin, you name it. It’s one of those products that just makes everything a little easier because you can throw it on your back and have both hands free.
And as someone who loves product design, THIS is exactly why we need product designers. Why make something that only does one job when you can combine two practical ideas and make everyday life a little easier? Igloo absolutely nailed that with this one. It’s functional, durable, and somehow actually really really beautiful, too.
The material is also super easy to clean, so don’t let the white scare you. I’ve been very impressed with how well it holds up.
I love that it holds a ton without feeling like you’re lugging around a giant hard cooler. The soft-sided design makes it so much easier to pack, carry and store, too.
I feel like this is one of those products that would be a perfect gift too.
Omni Talk® is the retail blog for retailers, written by retailers. Chris Walton founded Omni Talk® in 2017 and have quickly turned it into one of the fastest growing blogs in retail.