Hello Omni Talk Fans! As Fletch would say, the data coming out around Prime Day is about as clear as charcoal.
In today’s Retail Daily Minute:
- Prime Day is generating conflicting signals, and both matter. Adobe reports $8.3 billion in online spend on day one — the biggest e-commerce day of 2026 — while Numerator shows per-household Amazon spending down 16% year-over-year.
- A federal judge blocked USDA-approved SNAP restrictions in five states, ruling the agency exceeded its legal authority by attempting to redefine what counts as “food” under federal law.
- Uber Eats is accelerating its retail marketplace expansion, adding Kiehl’s, FedEx Office, Blick Art Materials, Academy Sports + Outdoors, and Choice Pet to its platform.
Plus, all my livestreams interviews from Day #1 of the CGF Global Summit, and another Fletchism.
👇 Listen now
Today’s Top Headlines
1. Prime Day Is Everywhere in 2026—But Wallets Tell Another Story
Amazon Prime Day 2026 is off to a slow start as deal-savvy shoppers hold out for steep discounts. Battered by inflation and rising gas prices, average household spend has dropped 16% to just $187. Half of shoppers cite inflation as a key driver, and many plan to compare prices on Walmart, Target & Costco before buying. (Read More)
2. Federal Judge Blocks USDA From Restricting SNAP Food Choices
A federal judge ruled the USDA overstepped its authority by approving state waivers barring SNAP recipients from buying candy and sodas. The ruling affects Colorado, Iowa, Nebraska, Tennessee & West Virginia. The court found that Congress never authorized the USDA to redefine which foods qualify under the SNAP program. (Read More)
3. Uber Eats Grows Its Retail Push With Five New Brand Partners
Uber Eats expands its retail marketplace with five new partners: Kiehl’s, FedEx Office, Blick Art Materials, Academy Sports + Outdoors, and Choice Pet. Shoppers can now get skincare, office supplies, art materials, sporting goods & pet supplies on demand. Uber One members enjoy $0 delivery fees on eligible orders. (Read More)
4. Kroger Partners With TikTok to Bring Retail Data to Social Ads
Kroger Precision Marketing is partnering with TikTok to let advertisers target Kroger shoppers using purchase data via TikTok’s self-service ad platform. The move follows a similar Google/YouTube collaboration announced in March. Kroger found social media-engaged households spend twice as much as the average customers. (Read More)
5. Instacart Pilots a New Short-Form Video Feed for Meal Inspiration
Instacart is piloting “Immersive Feed,” a short-form vertical video feature within select retail storefronts that lets customers browse meal and recipe content and add items to cart. Brand partners including Hellmann’s and Siete Foods are participating, with expansion to more partners planned for later in 2026. (Read More)
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— Chris and the entire Omni Talk team








Omni Talk® is the retail blog for retailers, written by retailers. Chris Walton founded Omni Talk® in 2017 and have quickly turned it into one of the fastest growing blogs in retail.