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Hello you are listening to the Omni talk Fast Five brought to you in partnership with the A & M Consumer and Retail group, Firework, SPS commerce and Sezzle ranked in the top 10 of podcasts globally the Omni talk fast five is the podcast that we hope makes you feel a little smarter but most importantly a little happier each week.
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Today is June 1st, 2023 I’m your host Anne Mezzenga and I’m Chris Walton and we are here once again to discuss the most important headlines from the past week that highlight how the physical digital and human elements of retail are coming together to shape the future Chris yes. we are Anne yes Ann yes this is a Bittersweet moment it’s a Bittersweet moment why because Ann this is our last time recording in our podcast studio in our OG Studio yes we are we are eating what we cook practicing what we’re preaching we are going fully remote and we are we’re gonna start doing this from the remote locations of our house yes I have built out what the people in the industry in call A studio in my house or as I like to call it my attic does it does it actually.
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Function is the question it may look this is like when we started store in the future right so like we’re at Target we’re creating start the future the the creative team that I was a part of built like a beautiful space yeah out of foam core of like so beautiful what the actual Studio or what the actual like experience of a Target store should look like and then Chris came in and was like uh yeah you need this thing to actually sell stuff yeah we’re gonna it’s never gonna work that way at operation now it’s like a reversal of rolls Chris I know I feel like you hav e a studio an air quote set up in your attic and I’m gonna have to come over and actually make sure that you can actually yeah you know what I think we need more of an egg crates I think I need some egg crates you know to put them on my walls I’m.
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Terrified that I’m gonna come to your attic and there’s just gonna be like mattresses all over the walls and Chris is like borderline like insane asylum room instead of like an actual broadcast studio that would be so so scary it more ways than one AdWords terrifying I know I’m actually worried about that that’s the thing that people don’t realize egg crates that’s such a great race oh man but yes this is our last this is our last podcast in studio I want to give a shout out to you we had a we had a loyal listener last week take you up on your offer she connected with us yeah then.
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She said hey what’s up I love the show and that was Jenny Lewis so shout out to Jenny for doing that at first I thought it was Jenny Lewis of Rilo Kiley and and Troop Beverly Hills which you should know I know that character but I have not seen it yet the lead troop girl Lily troop girl yes Shelley Long’s daughter in Troop Beverly Hills is also named Jenny Lewis in real life really who also has a band called Rilo Kiley who wants one of my one of my I mean see I have.
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Sorrow recently she wasn’t as good as she used to be but anyway I I digress obscure reference but totally warranted for this show the real Jenny Lewis who uh connected with us on LinkedIn we’re so glad that we’re connected now and please all of you do the same like drop us a note connect with us on LinkedIn if you listen to the show so that we know and send us feedback and let us know how we’re doing either there or on Apple podcast or wherever you get this podcast drop us a review say hello say hola say whatever it is you want whatever yeah Walton you know whatever you want to say it’s fine it’s all good all right let’s do the show in today’s Fast Five we’ve got news on Instagram creating a new API to facilitate search advertising Ulta putting its fragrances behind locked cabinets yes the summer of dash pass a Stanford grad that wants to reimagine the pawn shop but we begin today with big news out of Kroger and oh heck yeah Chris that’s right headline number one Kroger is bringing cooler screens to 500.
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Stores nationwide according to grocery dive the move comes after a three-year pilot loyal Omnitalk fans will know cooler screens well but for those new to the program the company uses digital displays atop cooler doors to Showcase advertisements and product information and for Kroger and the cpgs it also gives them a new medium for in-store retail media the hot the hot show of the summer right that’s a great great analogy Chris what do you what do you think of this expansion of cooler screens over at Kroger yeah so to recap what it is you know for those that maybe haven’t seen it you know it’s all over the Internet so you can find a picture just Google Google cooler screens that’s hard to say Google cooler screens and you’ll find it but basically it’s a digital display that looks like a planogram you know for black a better way you’ve got all the products arranged you know on the screen and then they can put advertising towards it too because it’s all digitally displayed um so to answer your question and I mean net net I think fundamentally I like this solely for what and I say that because of solely what it does in the digital signage Arena yes you know I equate it.
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To more digital signage right now than digital media because I was talking to my buddy Chad Lusk who you know well from a m oh yeah the luster yeah and the Oscar and my new my new litmus test for a lot of these things is like there’s all this talk of like first party data and like all this value people are gonna glean from it and I’m starting to say like okay let’s put all that aside is there value in this Innovation if that’s not even here yep and I think that’s what you have here because the cooler screen the cooler door for example is one surface that will I think feed the flywheel of in-store advertising within a retail media Network yep just as it’s traditionally been done in a lot of ways so for by that I mean like products can be purchased with the ad spend then correlate products can be purchased and advertised for with that spend being correlated with just the point of sale.
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Data which essentially almost creates like a constraintless budget and the on the potential spend the cpgs could put towards this just like a regular digital signage play out of home you know and but regardless of any souped-up data play which may exist too so so I like it for that reason my one question though is an article doesn’t give much information on this is how many freezer and cooler doors is this across the 500 stores is it one is it the whole the whole refrigeration unit the end caps is it right you know at checkout right yeah right we have no idea so you know where does the tech go from here um because I’m still having trouble if I take this use case particularly and like I just try to like put it on other parts of the store I’m having trouble finding out where that where that is in the store totally um but with that said it’s still mile one of the you know retail in-store media Network marathon in a lot of ways so you know net net I think I like this move but what do you think I I agree with you I do I mean in some ways but I think for me I thought you’d be more skeptical well I am a little bit okay so I think that it I don’t think that this technology can be just for the retail media capabilities the in-store media.
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Capabilities alone it kind of brought to mind what we were talking about a few weeks ago with the um electronic shelf level investment that Walmart was making because we talked about in that podcast was like I think electronic shelf labels are finally proving their value it’s it’s a big investment and now they can do so much in store that it makes sense to invest the capex in installing esls at the scale that Walmart is I think this is telling that Kroger is doing 500 stores that this is providing them more info information but I still think to get the adoption that that cooler screens would like to see and even I think to see the success and the metrics that Kroger will need in order to make this successful it’s got to do more than just be in store media it’s got to start to to correlate like you were talking about correlate the POS data to get down to more specifics than just dwell time in front of screen and POS sales data.
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Yeah I think it’s got to get down to like how do I really start to invest and be able to pay off like that customer bought this thing so that they can start to personalize that experience even further with the media in store and I I think that just doing this in 500 stores without knowing where they’re doing it and to the extent that they’re doing it doesn’t tell me that that’s all that problem’s been solved yet that’s a really interesting point and you’re bringing up a great point which is something that I’ve I’ve never thought about until you just talked about this too which I want to make sure it gets brought out too is like the other angle to what you’re saying is part of I love the analogy with the electronic shelf level because the other value electronic shelf label is having is it’s showing people in real time like what needs to be restocked yep so like the digital cooler screen could do the same thing and it’s even more applicable in that area because the one places that the one.
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Place people do not want to restock is the freezer in the cooler it sucks it sucks it’s terrible so I’m having to Zone that and make sure it’s all right is awful so if you could use it for that to alert or create exceptions for your restocking efficiency yeah there could be some ground there which is an interesting point to raise I love that yeah all right well let’s go on to headline number two all right Instagram now lets companies pay for ads directly in their search results can you see what the retail industry is focused on and Jesus Christ according to a company press release Instagram now allows for ads and Instagram search results via VIA its new Instagram marketing API the feature will up the feature update will enable three capabilities via the new API I always love this when I get to.
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Read all the capability the first is AD creation I.E developers will be able to use quote Instagram search as one of the placement options when creating ads and also add insights meaning when breaking down insights by placement level it will be possible to see how ads perform via Instagram search results placement and finally add preview developers will be able to see a preview of all their search ads and suffice it to say it’s been a very tough year for Instagram in many ways are you like some of our loyal followers on social media who immediately pooed this or is there something to like about it um I I I’m not gonna poop you’re not gonna poo poo it I think it’s a good move I also feel bad for you because this uh press release very clearly came directly from meta and was for developers to read about exactly what their new like lines of code would be coming in or their their set calling response from the API would be set up not fit for podcast meta not not good it gives you an exact understanding of why.
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Commerce continues to prove difficult for for Instagram when you think about that and that’s a great Point yes no um I you know simply put here I think that what this is telling with this move from Instagram is telling us is that you know people are using Instagram and Tick Tock as their Google Now I mean this next Generation myself included um that’s what we’re going to if we want to find a restaurant I’m not going to Google to find restaurants you know near me it you get the results are skewed you get you get served up a bunch of ads and on Instagram prior to this um it was you’re able to see content directly like you’re able to see okay here’s where I am these are the restaurants around me I can see videos and photos of people who are eating in these places and help make my decision that way so I think that it makes a ton of sense that meta is trying to push to.
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Start making some ad Revenue off of these behaviors that are already happening but the second thing I want to point out is that I think it’s really important here for Brands to be thinking about this in terms of their investment in video content because it’s not just about like Search terms anymore this is about what content is going to be served up when I search restaurants around me or if I start search like you know I want a handbag or whatever like this is not going to be just good keyword data now it’s going to have to be an investment in like what creators locally are you investing in how are you investing in video content that you know both lives on your own site that you can you know how are you breaking up the content that you’re investing money in so that it can be served up for search results it can be in my Tick Tock feed like all these things like I think this is really going to push Brands and retailers have to start thinking about.
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That and their investment in those Technologies because that’s what I’m looking for when I’m searching and if your ad doesn’t serve me up content that’s going to entice me visually I’m gonna pass yeah I’m gonna scroll on you are yeah because you do this oh you you who are I will I’ll tell the audience an example we’re in Lisboa recently yes and and whenever we travel just so you know this is a standard thing that we do every time we travel we’re looking for a restaurant and is heads down in the mobile phone I do not speak to anyone on the streets does not talk to anyone does not even answer questions from anyone no but she’s heads down and I’m like finally I got her to talk to him I’m like what are you doing she’s like I’m Instagram searching where to go for dinner tonight yeah and I was like okay that’s cool so so I agree with you I I.
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Actually like it a lot um if anything because I think it’s smart and it capitalizes on activity that like we just said you and others are doing and that a Google exact if you remember correctly not long ago said was eating into their business yes you know the announcement they wish they could take back yep the the hardest part of it though for me is what we kind of joked about in the beginning is I still read it and it makes me really sad this announcement makes me really sad still it makes me sad thinking about what could have been for Instagram and commerce if it didn’t piss down its piss pissed down its leg the biggest capital misallocation in the.
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History of retail which was the metaverse like it’s just it’s just such a bad thing but I don’t know I think the move is shrewd and who knows maybe it even gets them jump started on Commerce down the line but you’re right reading that press release yeah it’s gonna take some more creative Outlets I think or creative talent in that business to get that happening I think to get the needle moved it might yeah you never know hopefully they haven’t all left but that’s the big question all right let’s go to headline number three Chris Ulta plans to put fragrances behind locked cabinet doors in as many as 70 of its stores according to retail dive on its earnings call last week Ulta Executives called out theft as an increase as a quote increasingly concerning Challenge and quote with CEO Dave Kimball also telling analysts that.
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Incidents have become more dangerous as well the retailer is said to be investing in a range of efforts to combat this issue including increasing Staffing hiring security and using in-store fixtures to prevent theft but in regards to fragrances Chris one of the biggest targets for organized crime Chief Operating Officer Keisha Steelman said that it will go behind locked fragrance or sorry we’ll go behind locked cabinets at 70 of stores by year end thanks hey Chris this is also the a m put you on the spot question um Aiden wants to know they say fragrance is a rapidly growing category right now especially post covet as consumers are starting to reinvest in small luxuries while locking fragrances away is a great way to prevent theft on a high shrink category how might this affect Ulta sales since this inherently adds considerable friction to the.
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Customer shopping experience you know I could smell this one a mile away and oh God we I thought you earned your lesson last week last week was out of control I mean I I listened back to that podcast and I was like it was even worse than I thought it was like so many great comments on the do our own stunts joke it was great because podcasting is hard it’s very dangerous all right uh to answer that question which is like a padded which I could smell a mile away um yeah it’s a hundred percent gonna impact sales yeah because no one wants to shop you know something behind a cabinet it takes somebody to unlock the cabinet which as a former Store employee I hated doing like I would hate being in the middle of something and somebody be like hello can you some kid it was always some kid can you come unlock the video games for me you know like and I’d.
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Be like yes sure and then I take it out and then he wouldn’t want it I’d put it back and you know whatever but you know it’s just it’s it’s not good for business and so you know my take is here there has to be a better way yeah and I know I’m guessing our friends at Ulta particularly like prama bot the chief digital officer who we interviewed at uh shop talk and she taught she takes user experience very seriously so my hunch is that she and the entire team are all over yeah trying to figure out new ways to come up with better answers to this problem but you know to me that at a 30 000 foot level the problem is getting so prevalent that I think two things have got to start happening one you’ve got to start cracking down on the real resale sites and developing new regulations for resellers in terms of how they can conduct business and there’s lots I think there’s lots of ground to still mine in that topic particularly like lots of creative things that could be done and second and this is an interesting point to me too and if companies like Target are saying that this is a 500 million dollar incremental problem per year at what point does that profit loss start to make the case for computer vision Investments and or just walk in just walk out like gated experiences into stores that can only be accessed Via mobile phone or maybe even a biometric scan to prevent this from happening because and I think about that too especially in these areas where retails are just up and leaving like I would think customers who like retailers would want them to stay and would gladly adopt those new experiences to be still able to be still be able to shop those stores in their communities so you know the best thing about it though I think netnet is it still means there’s going to be a flood of investment in AP.
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Related technology which is a hot space that honestly has never been hotter like right this is the hottest that space is ever going to be and it’s never been a sexy space before so I’m excited to start talking about that and hearing from companies about what they’re doing to reimagine retail experiences to that end where we don’t have to put things behind cabinets yeah Chris I think you’re you’re absolutely right I mean they have to invest in technology to solve this problem because I don’t think that you’re going to see the regulatory changes the you know any any other changes coming from this and the customer experience is severely severely lacking when it comes to this I you mentioned Target too I mean I’ve been talking about this with you and with
others for the other listeners for the last couple weeks like a billion dollars they’re projected to lose this year a billion dollars yes and nothing is being done to change this like nothing that we can visually see outside of the go-to solution here that alta’s using to just lock everything away like this does not solve any of your labor shortage issues if you have to go if an Ulta employee needs to leave a register or do any of the things to now be stuck talking to a customer to unlock something for the the chance that they might want to purchase.
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A 70 bottle of perfume when you’re losing all of the people that are waiting in line who can’t do that anymore like this can not happen it is a terrible customer experience we have to be looking into other technology you mentioned computer vision that’s great like gated entry and exit another great idea but it’s also online things like looking into Bad actors and fraudsters investing in technology to confirm that like a package has been delivered when it says that it’s been delivered and your visibility to where those packages.
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Are throughout the delivery the last mile delivery process like there are so many places that are not being invested in right now to try to recoup some of that cost I think that you know right now I was quick little anecdote I was sitting in the backyard at a Memorial Day barbecue at some friends while we were sitting there at 2 30 in the afternoon two people came into the front yard where kids were playing and stole and ravaged through our cars wow at 2:30 in the afternoon because the penalty in Minnesota for stealing under a thousand dollars is three thousand dollars in a fine no jail time no nothing so I think that’s gonna this is gonna just keep happening so retailers and Brands it is up to you to start doing something about this yeah and probably also citizens too to take up the charge too potentially you know here as well depending on the laws and regulations in city by city as well but all right headline number four and in the spirit of George Costanza I’m declaring this the summer of dash.
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Pass oh my gosh I think that needs a song we need to get Megan the stallion on that Megan thee stallion yeah that’s with two e’s right the yeah yeah okay good I’m surprised you know I’m hip to that jive and according to chain story and you lost it starting Thursday June 15th the online delivery platform is kicking off its fourth annual summer of dash pass promotion dash pass is of course doordash’s paid membership program that offers zero dollars delivery fees reduced service fees and other members only benefits during the five-week summer of dash pass campaign participating partner retailers will include Taco Bell Wendy’s Starbucks Dick’s Sporting Goods Walgreens and ALDI and consumers will have several chances to win experiences and exclusive items such as Music Festival passes and a limited edition cooler sign me up the campaign was my favorite part and favorite part of this podcast the campaign will also feature ads with actors Jason Biggs and Sean William Scott Sean having two ends on his first.
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Name cancel Christmas and American Pie is relevant again this seems squarely aimed at your demographic what are your thoughts I love this ever since I got the dash pass I’ve been obsessed with it Chris I have sent flowers to a friend for under thirty dollars delivered like same day who was having a bad day I sent cold medicine to my mother-in-law’s from Spain you did that’s right yeah to her doorstep because she was taking care of my kid who got sick I’ve been doing returns pickups so that I don’t have to go to the UPS like store and return my stuff I absolutely love it but here’s the other problem that I think that there is even me as a dash pass holder I still forget to use it there’s still times where like it doesn’t kick in the same barbecue I was talking about we needed ketchup and instead of just door dashing ketchup to the party I was like driving all around looking for ketchup on Memorial Day which is the dumbest thing hard to find right but I I think that the summer of dash pass is important it’s important for for doordash to be doing a prime day type initiative so that they can get consumers to be thinking of it more top of mind because it is such a valuable One-Stop shop but even people like me still need to remember that that exists and that I should be going to that first that’s crazy because you’re like the poster child that’s oh yeah like and this this barbecue sounds like a very seminal moment and like it was a it was a defining moment over the Memorial Day.
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Weekend your retail anecdotes um yeah I mean I’m I’m happy about highlighting this for you know for another reason which is more self-serving which is I remember being on record of saying the dash pass is the new Prime yes and to your experience it’s sounding like that was a good claim like it’s so great which one would you take more right now which one is more important to your life prime or dash pass I mean Prime Still Still takes it for the variety you still have a large variety of benefits from that being Prime video and the all of the the categories available on Amazon but I think that dash pass is getting there I mean it certainly is becoming um a more like value-driven or emotionally attached thing like the the happiness that it’s been able to bring me into the people in my life far outweighs the benefits that I get from like Prime getting something delivered next day or like marvelous Mrs maisel but that’s interesting though so like you’re saying so basically what you’re saying I think is and I think I would be the same way if you took away Prime video dash pass would win every time if you only had x amount of money to spend a month would dash pass win every.
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Time or would you still go with prime I don’t care about two-day delivery I don’t give a yeah I mean yes I still think Prime’s edged out oh really yeah wow interesting but it’s but like it’s it’s hard because there are different use cases right like I would just not give them up I would give up something else you give them something else I would give up like my uh I would give up my Starbucks habit before I gave up both of those things liar all right uh all right let’s go let’s get this show over with Chris let’s go to headline number five Chris one of your fellow Stanford grads wants to reimagine the pawn shop yeah all right go um go Cardinal yes according to TechCrunch recent Stanford Graduate uh Sam sorry James savadelli after being quote offered a high interest loan as a college student and later logging time at a variety of pawn shops to better understand customer Behavior end quote has resulted in pesto a new modernized version of a pawn shop online so here is how it works customers go to the pesto website oh my God it was hard to write this customers go to the pesto website and go through a quick appraisal by entering in the details about the asset they want to pawn and pesto gives them an estimate of what their credit line should be then the customer gets a QR code from pesto they can take that product to any UPS Store where the asset will be packed and shipped for them fully insured and sent directly to pesto once pesto receives.
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The asset pesto opens it up under video which was interesting right um inspects the asset and then gives the customer a final offer of credit it goes right to a digital wallet if you want it instantly um the item is then stored in a temperature controlled Vault and when the customer either graduates to an unsecured card or closes their account pesto sends them their item back and they also send a physical credit card in the mail they do yeah that comes a few days later a few days later if you gotta wait for that but yes yes um so Chris what are your thoughts about this this new reimagination of the pawn shop from your fellow Cardinal yeah I mean shout out to the Cardinal you know first time on the show we’ve done a headline of a car of Stanford gun I’m kind of impressed by that I think so I mean where we’ve called it out like there’s a lot of you Smarties that came out of that school believe it or not yeah yeah they’re all they’re all dubious so uh this I think it’s a really.
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Interesting idea though um and it shouldn’t be sneezed out either I mean it’s pawn shops we don’t talk about pawn shops a lot but these guys secured 11 million dollars in series a funding which is a lot of money yes um it intrigues me for a few reasons Anne yeah one I think it probably makes pawn shops more accessible which is a Hallmark of bringing any business online when you stop and think about it second piece it gives the pawner an opportunity to build credit and the other part about this is they don’t pay interest at all it’s zero percent interest if they pay it back on time yeah so that’s interesting so you get accessibility you get more affordability and but I also the third point I make is I have to think old James and the VCS know something that we don’t and my hunch is that either it’s a higher percentage of items go unclaimed than into traditional pawn shop operation because they have to be making up the cost of shipping and the lower interest up front somewhere or they’re seeing higher interest rates on the back end too there’s got to be something to this model that it’s you know there’s they’re trying to make money off it 100 but but who the heck.
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Knows the other point I’d make in really quickly is I would love the TV show from this I mean let’s look at what came in the warehouse today via video and it could be on social media you could live stream it let’s appraise it I call it pesto Stars I actually know that oh my God that sounds that sounds like more of a show on the Food Network doesn’t it yeah that’s terrible no it’s terrible it’s terrible uh there’s just you like it or no I don’t like pesto stars but I think that you I think what the point that you drive home was also very relevant to me when I was reading this interview with James I think there’s definitely some things that we don’t know here because my assumption of the pawn shop Shopper or you know participant is like have you seen the James mullaney stand up recently uh I I have seen parts of it yes it looks like a mess actually well he’s talking on that podcast or on that stand up about how he had such a bad drug problem that he bought a Rolex with a credit card and then immediately went to a pawn shop to get cash so we could buy drugs like that’s what I imagine very incorrectly clearly that a pawn shop is being utilized for like Quick Cash I want it right now not somebody.
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That’s willing to wait for a digital wallet to upload right but clearly there is a market for this and so I think that you know this like you said there’s there’s got to be a viable business here to get that much funding the other thing that I worry about though here too and that I I think they’ll have to be careful is like is this going to turn into some like bnpl play where you know you are giving somebody a credit card and you’re kind of taking advantage of somebody who by implementing technology that they’re probably not yeah you have to be really careful on the guardrails here for sure that’s like the second time John mulaney’s stand-up act has come up in conversation with me this week too yes it’s pretty I mean it was it was decent yeah interesting yeah he’s a funny guy yeah you learned about Pawn Shops and and crack cocaine habits yeah why not yeah I mean I mean it’s crazy who couldn’t use that in their life that bit is really funny check it out you have to if if you don’t watch any other part of it you hear just how how yeah now though now all our loyalists were watching and go oh now I know what Anna and Chris were talking about yeah right exactly all right Chris let’s get out of here lightning round time uh question number one Six Flags is the latest company to Pilot Amazon’s just walk out technology for their on-site grab and go stores what is one ride Chris to this day that you refuse to go on especially after you may have feed bagged some Doritos and Skittles that you picked up in the just walk out store the feed bagging isn’t even a requirement and this one’s easy for me it’s Mr Toad’s Wild Ride Mrs Omni talk made me go on that stupid ass ride at Disneyland no it’s just like it’s like this this like Rinky Dink roller coaster that goes through a house for like four-year-olds and she made me and my eight-year-old and ten-year-old go on it it’s like just so it was so awful but you know she loved it so we did it for her okay shout.
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Out to her all right the Amazon Prime video service in the UK took a shot at Netflix this past week in a new ad campaign declaring quote love is sharing a password oh that’s sweet a practice which Netflix now discourages and if you could share your Netflix password with one famous British celebrity for a month like how I threw British in there who would it be oh my gosh this goes this was so easy for me to answer Lucian lavascount now people might not know that name but this is the guy who plays Alfie on Emily in Paris hot damn would I share a password with you Alfie come on over let’s Amazon Prime video and chill so he’s even more than what’s that guy’s name Renaissance page or something what’s that guy’s name yeah all right wow well he’s he’s uh French oh is he I no I think he’s English I don’t know he just has a very French I have no idea well I don’t know I don’t Lucy never ceases to surprise me that’s the thing you never see surprise me come on over it’s Lucian huh not Lucian oh maybe it’s Lucian I have no idea I’m just going to call him Elfie so it’s good Alfie okay cool that’s also a good movie which I’ve never seen uh McDonald’s and Jake player tracking your location this is my question for you actually so oh yes right my bad uh McDonald’s and Chick-fil-A are tracking your location to make sure your fries are perfectly crispy when you come to collect your mobile order Chris for those who still aren’t Chick-fil-A ambassadors like you what is one product that you believe will convert them especially now that it will be perfectly crispy oh that’s super easy and it’s got to be the chicken sandwich It’s gotta be the cheese and.
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We should do and also we should do like on on Saturday Night Live where they like make the reads for the other person without them knowing what they are and see it like we can update it and do that and see what happens but yeah for me it’s the chicken sandwich that chicken sandwich is the bomb which one just just a regular chicken sandwich yeah with the little pickles and like you know it’s just like it’s called the chicken sandwich yes the original chicken sandwich I think is what it’s called yeah you’ve had it right yeah but it’s nice Chick-fil-A game is so so good not have good Chick-fil-A experiences oh man it’s always like soggy and gross so maybe this will be better I will give it another try best army Channel retailer all right a 76 year old this is great a 76 year old man was recently indicted for stealing a pair of red ruby slippers out of the Judy Garland Museum in Grand Rapids Michigan yes he did this back in 2005. yeah where is Grand Rapids no sorry Minnesota Grand Rapids Minnesota where is that North somewhere up north uh the slippers are valued at three and a half million dollars and if you could have one piece of movie history memorabilia what would it be oh this was the easiest question you’ve ever asked me really.
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Sloane Peterson’s white fringe jacket from Ferris Bueller’s Day Off but like when she when she takes it off in the middle of the class and she flips it around and it swings and you can like hear the little swoosh of the leather Fringe oh my God the tassels yeah it’s just I love that Fringe jacket I had white fringe leather boots that’s as far as I got I didn’t get the jacket it was too expensive that’s a good one let’s get this Gog show over with happy birthday today to Morgan Freeman Tom Holland and someone and you ought to know Alanis Morris oh I know her you everyone ought to know her yeah yes I love Alanis Morissette um I also want to give a special birthday shout out Chris to Avid amitak fan and listener John M who turns the big 4-0 today happy birthday Johnny happy birthday John that’s awesome man it’s all downhill from here and remember if you can only read or listen to One retail blog in the business making Omni talk the only retail media Outlet run by two former Executives from a current top 10 U.S retailer our Fast Five podcast is the quickest fastest rundown of all the week’s top news and our twice Weekly Newsletter tells you the top five things you need to know each day it also features special content exclusive to us and we do it all just for you we try really hard to make it all fit within the preview pane of your inbox yes we do you can hold me accountable to it personally you can sign up today at http://www.Omnitalk.blog thanks as always for listening in please remember to like and leave us a review wherever you happen to listen to your podcast or on YouTube so until next time and on behalf of all of us at Omni talk retail as always be careful out there.
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