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Fast Five | The Secret that Could Save Victoria’s Secret

This week’s Fast Five podcast is ready for your listening pleasure. Carter was again on hiatus this week, so Chris and Anne get their game on without him this week. In addition to breaking down Singles Day, P&G’s new Tide release, Standard Cognition’s recent $40 million investment, and more, Chris and Anne also reveal their secret to saving the Victoria’s Secret brand.

You will want to stay to the end for this one!

You can listen to this week’s Fast Five on SoundCloud and iTunes or by clicking on the links below:

 

Be careful out there,

– Chris and the Omni Talk team

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Chris Walton View All

Chris Walton is an accomplished Senior Executive with nearly 20 years of success within the retail and retail technology industries. He is well-versed in merchandising, store operations, inventory management, product design, forecasting, e-commerce, pricing and promotions, and tech product development.

Chris was most recently a Vice President with Target, where he led the retailer’s Store of the Future project and also ran the Target’s home furnishing division for e-commerce. He previously worked for GAP, Inc., as a Distribution Analyst and Manager.

Chris holds a BA in Economics and History from Stanford University, and a MBA from Harvard Business School.

He likes to dress as Darth Vader for Halloween, and his wife also frequently asks him to ask Alexa, "to turn off the music."

2 thoughts on “Fast Five | The Secret that Could Save Victoria’s Secret Leave a comment

  1. Totally agree Victoria’s Secret has not seized the opportunity to re-invent the store experience. Customers are craving a more emotional, experiential store experience and VS has a huge advantage here over smaller competitors gaining market share. You guys, being the store of the future visionaries that you are, bring up some compelling ideas! So many ways to make the store and digital experience more of a customer draw.

    This is part of a bigger miss that is sad for such a loved power brand. There have been many ways over the last few years that they have moved away from a customer first mindset. Les Wexner has always been on the forefront of understanding the importance of the customer– “knowing her like your best friend”. This has happened at a time when evolving is critical for retailers. There is still so much power in the VS brand. I am curious to see what they do next.

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