In this episode of the Omni Talk Expert Series, hosts Chris Walton and Anne Mezzenga are joined by Ethan Chernofsky, Chief Marketing Officer at Placer.ai, for his now-legendary “way too early” 2025 year-in-review analysis.
Ethan shares groundbreaking location analytics data revealing how consumer behavior has fundamentally shifted and why the retailers winning in 2025 are those that understand the “consumer preference epiphany.”
Key Moments:
• [3:16] – Consumer Preference: Convenience vs. Purpose
• [9:04] – Future of Stores: Technologies that increase basket size
• [16:11] – Bifurcation Part One: The shift to value and luxury
• [18:10] – Bifurcation Part Two: The middle can survive with better execution
• [25:10] – Suburban Opportunity: Urbanization’s impact on retail real estate
• [30:20] – Retail Rebound: Potential for “dead” brands to return
• [37:00] – Prediction: Ethan’s 2025 holiday forecast based on calendar timing
This conversation is a must-listen for retail leaders looking to understand what’s actually driving consumer traffic and spending in the modern retail landscape.
Be careful out there,
– Chris, Anne, and the Omni Talk team
P.S. To see our full lineup of past Ask An Expert conversations, head here.
#retailtech #ecommerce #AI #composablecommerce
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Omni Talk® is the retail blog for retailers, written by retailers. Chris Walton and Anne Mezzenga founded Omni Talk® in 2017 and have quickly turned it into one of the fastest growing blogs in retail.