The Hasbro Holiday Shopping Live event, taking place Friday, Nov. 12, is hosted by Emmy Award-winning TV personality Daphne Oz and Buzzfeed contributor Iván Emilio. The virtual shopping experience will broadcast live from the Hasbro Microsite as well as on Hasbro’s Instagram + Facebook Live channels.
Hasbro recently reported its third-quarter earnings report for 2021, revealing revenue rose 11% to $1.97 billion, along with higher earnings and profit compared to the same period last year.
The Nov. 12 event will feature special guests and activities, including a lineup of family creators and tips and tricks from gift wrap expert Alton DuLaney, as well as product demonstrations. Consumers can browse and make purchases via shoppable tags directly on the Hasbro Microsite store throughout the event.Retail Leader