🕔 Retail Daily Minute | Kraft Heinz Pilots AI Ketchup Agent, Ahold Delhaize Unveils Edge Platform & DoorDash Adds Reservations

Hello Omni Talk Fans! It looks like Elaine Benes isn’t the only one with a ketchup secret.

In today’s Retail Daily Minute:

Kraft Heinz debuts The Cookbook, an AI agent giving workers access to 150 years of ketchup production expertise.
Ahold Delhaize announces Edge, a unified retail media platform launching January 2026 that consolidates digital advertising channels to reach 26 million weekly shoppers across its U.S. banners.
DoorDash launches Going Out, introducing in-app restaurant reservations and in-store rewards to expand beyond delivery and drive foot traffic to thousands of restaurant partners.
And my “One Big Thought” for the day.

There’s all that, plus all our Day 2 Groceryshop interviews, and the setup quote from a movie to a joke about ketchup.

👇 Listen now

Today’s Top Headlines

1. Kraft Heinz Deploys AI Agent to Preserve 150 Years of Ketchup Expertise

Kraft Heinz launched The Cookbook, an AI agent built with OpenAI, enabling employees to access 150 years of ketchup production expertise. The tool, developed in under three months, supports efficiency and knowledge preservation. It’s part of the company’s AI strategy alongside innovations like TasteMaker for product development. (Read More)

2. Ahold Delhaize to Launch Proprietary Edge Retail Media Platform in 2026

Ahold Delhaize’s AD Retail Media will launch Edge advertising platform on January 5, 2026. The grocery-specific technology unifies on-site display, sponsored search, and in-store digital screens. Edge enables CPG partners to reach 26 million weekly shoppers across Ahold Delhaize USA brands through omnichannel campaigns. (Read More)

3. DoorDash Introduces ‘Going Out’ Feature for Restaurant Reservations and Rewards

DoorDash launched Going Out, a new feature combining restaurant reservations, in-store rewards, and exclusive offers for DashPass members. The feature helps diners discover restaurants, book tables, and earn rewards while enabling restaurants to attract customers and build guest relationships through integration with SevenRooms’ management tools. (Read More)

4. Sam’s Club Introduces Member’s Mark Sushi with Chef-Crafted Regional Flavors

Sam’s Club now launches Member’s Mark sushi, made fresh daily by in-club chefs creating regionally inspired varieties based on member feedback. The debut includes the Nara Tray, a $25, 40-piece party platter. Part of the Made Without™ commitment, expansion includes kiosk remodels and expanded digital ordering options. (Read More)

5. Whole Foods Doubles Down on Value Deals to Shed ‘Whole Paycheck’ Image

Whole Foods is expanding its value proposition by offering more deals and lowering prices on over 25% of items, including 1,000+ private label products. The Amazon-owned grocer aims to shed its “Whole Paycheck” reputation while maintaining high quality standards and investing in employee training programs. (Read More)

Upcoming Live LinkedIn Events