Amazon is rolling out a new shopping cart feature for its “Buy with Prime” service.
In April 2022, Amazon introduced “Buy with Prime,” which enables U.S.-based Prime members to directly shop online stores on its third-party marketplace. Initially, the feature was only available for third-party retailers using the Fulfillment by Amazon (FBA) hosted logistics service.
Since then, the e-tailer has made Buy with Prime widely available to U.S.-based Amazon retailers and integrated it with the BigCommerce and Shopify e-commerce platforms.
Source: Chain Store Age