Target has added baby and toddler products to its Good & Gather private-label food brand, the retailer said Monday. The Good & Gather Baby and Good & Gather Toddler lines feature food items created especially for those age groups.
The expanded assortment includes yogurt bites, bars and teething biscuits. Target engaged with its team of food and culinary scientists to ensure the new products are developmentally appropriate and appealing to kids’ taste buds.
“For generations, parents have turned to Target to help them care for their children — and I’m excited that we’re building on that legacy in food and beverage with the launch of Good & Gather Baby and Good & Gather Toddler,” Rick Gomez, Target’s chief food and beverage officer, said in an announcement.Grocery Dive