Amid increased interest in baby goods, Etsy has introduced a baby registry tool on its platform, the company announced on Aug 9.
With the registry, current and expecting parents can list the personalized infant, children and nursery items they desire from Etsy’s international artisans, the company said.
The company unveiled the service after discovering that shoppers on its website have searched for a baby item every second for the past six months, according to its announcement.
Source: Retail Dive
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