Walmart is making membership in its paid loyalty program more affordable for those on government assistance.
The discount giant is launching Walmart+ Assist, a program that offers customers on government assistance 50% off a monthly or annual Walmart+ paid membership plan. The standard price is $98 annually if paid upfront or $12.95/month.
Initially introduced in in September 2020, Walmart+ offers unlimited free delivery on orders of $35 or more, gasoline discounts of up to five cents a gallon and access to the chain’s Scan & Go app, which allows shoppers to avoid checkout lines by scanning items in the store and checkout using Walmart Pay.
Source: Chain Store Age