The INFORM Consumers Act is officially the law of the land.
Recently passed by Congress and in effect as of June 27, 2023, the Integrity, Notification, and Fairness in Online Retail Marketplaces for Consumers Act, the INFORM Consumers Act, is intended to add more transparency to online transactions and to deter criminals from acquiring stolen, counterfeit, or unsafe items and selling them through online marketplaces.
The act, which will be enforced by the Federal Trade Commission (FTC), puts new requirements in place for online marketplaces, which are defined as a person or business that operates a consumer-directed platform that allows third party sellers to engage in the “sale, purchase, payment, storage, shipping, or delivery of a consumer product in the U.S.”
Source: Chain Store Age
Omni Talk is the retail blog for retailers, written by retailers. Chris Walton and Anne Mezzenga founded Omni Talk in 2017 and have quickly turned it into one of the fastest growing blogs in retail. 