A digitally native, “hands-free” sneaker brand has made its brick-and-mortar debut — with more to come.
Kizik has opened its first-ever store, at Fashion Place Mall in Murray, Utah, which is close to Salt Lake City and the company’s headquarters in Lindon, Utah. 1,293-sq.ft. shop is the first of many, according to the company. It follows Kizik’s expansion into select Nordstrom stores, which represents a new chapter of growth for the brand, which has traditionally been direct-to-consumer.
The new store features Kizik’s full portfolio of men’s, women’s, and kids’ shoes, which are designed for who hate tying their shoelaces to those who simply can’t. Additional merchandise includes Kizik-branded shirts and shoe care kits, and no-slip socks
Source: ChainStoreAge