Saks Fifth Avenue is bringing its Fifth Avenue Club luxury personal shopping and styling service to new venues.
The luxury retailer is opening private, standalone suites in hotel and resort destinations in cities across the U.S. including Laguna Beach, Napa Valley, Honolulu, Nashville, Orlando and more.
These Fifth Avenue Club suites are an evolution of the brand’s existing Fifth Avenue Clubs, which have typically been housed within Saks Fifth Avenue stores and provide customers with personalized service. The retailer has partnered with luxury resort operators, including Marriott International and its portfolio of luxury brands including The Ritz-Carlton and St. Regis Hotels & Resorts, to bring the Fifth Avenue Club to life in private suites and similar spaces at upscale hotels and resorts across the country.
Source: ChainStoreAge