Walmart captures over a quarter (25.5%) of SNAP shoppers’ grocery dollars annually, making it by far the top destination for these consumers as inflation continues to impact their spending, according to a recent Numerator scorecard report.
Kroger, which has the second highest share, accounts for 8.4% of yearly SNAP grocery dollars, while Albertsons sees 5.9%.
In recent years, retailers have been working to boost their reach to SNAP participants through e-commerce expansions and special promotions. The ending of SNAP emergency allotments, however, is already impacting spending at grocery stores.
Source: GroceryDive
Omni Talk is the retail blog for retailers, written by retailers. Chris Walton and Anne Mezzenga founded Omni Talk in 2017 and have quickly turned it into one of the fastest growing blogs in retail. 