If you’re like me, you enjoy walking through Ikea stores and dream your home could be as neat and organized as the showroom samples — but you really don’t feel like putting in all that effort. Well, Ikea has a new interior design service that just might help you over that mental barrier of attempting to make a beautiful, modern, and functional space (via Fast Company).
Ikea’s not alone in spotting the profit potential of adding more services to everything it already does. Apple just launched Music Classical on top of its iCloud, AppleCare Plus, Apple TV Plus, Apple News, and Arcade. Meanwhile, retailer services continue to creep wider, with Walmart’s own Plus order and delivery services, Best Buy’s Totaltech, and of course, the all-encompassing Amazon Prime.
For $99 per room in your home (or $299 in a business setting), you can relinquish your DIY dreams of making your space yours yourself and let Ikea’s designers take care of the planning. You’re not exactly getting a private session with Joanna Gaines, but Ikea’s service seems like it could be a good value compared to white-glove interior design services that can cost hundreds of dollars an hour.
Source: The Verge
Omni Talk is the retail blog for retailers, written by retailers. Chris Walton and Anne Mezzenga founded Omni Talk in 2017 and have quickly turned it into one of the fastest growing blogs in retail. 