Another retailer is expanding its e-commerce assortment with a third-party digital marketplace.
Following a successful pilot, Kohl’s Corp. is officially rolling out expanding its new digital marketplace platform. Known as Kohl’s Marketplace, the platform offers a curated online assortment of new brands which is seamlessly integrated and sold on the main Kohl’s e-commerce site. Products are shipped directly from third-party sellers.
Currently, Kohl’s Marketplace offers thousands of products from sellers in categories such as apparel, fitness, wellness, toys, and home. Kohl’s has opened its marketplace to sellers in all areas.
Source: Chain Storeage