BJ’s growth in online sales underscores the importance of strengthening its fulfillment process for same-day orders, especially as it works with new delivery partners and introduces more offerings for e-commerce customers.
The company’s digitally enabled sales — which include in-store pickup for online orders, curbside pickup, same-day delivery and ship to home — surged from $200 million in FY2018 to $1.4 billion in FY2022, per an investor presentation.
Although e-commerce demand accelerated in the early stages of the COVID-19 pandemic, Schwartz noted that the company laid the foundation for digital sales growth and same-day delivery before then. BJ’s began offering same-day delivery through Instacart in 2015, a partnership which expanded to all clubs in 2018.
Source: Supplychain Dive