Meijer customers can now use SNAP benefits on Flashfood at all Meijer supercenters and Meijer Grocery stores, the Midwest grocery retailer announced on Tuesday.
Looking to make fresh food more accessible, Meijer becomes the first retailer nationwide to accept Supplemental Nutrition Assistance Program (SNAP) benefits through the Flashfood app that allows shoppers to buy heavily discounted food that’s nearing its best-by date.
“As a company committed to enriching lives in the communities we serve, we’re pleased to be the first retailer to expand our Flashfood program in this way,” Meijer President and CEO Rick Keyes said in a statement. “Feeding people has always been at the heart of what we do, and this is another way Meijer is working to provide extra value to those customers who need it most.”
Source: Winsight Grocery Business
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