Apple has a new live shopping experience on its U.S. e-commerce site.
The consumer electronics giant is introducing a virtual service called Shop with a Specialist over Video, which connects U.S. customers looking to purchase an iPhone with a retail associate via a secure, one-way video shopping session. With this new service, customers can browse models, explore features, and learn about offers such as trade-ins, carrier deals, switching to iOS, and various financing options.
Customers can visit the dedicated page of the Apple e-commerce site, and in a few clicks, instantly connect with an Apple associate for advice on selecting the best iPhone model. Once connected, customers can compare features, colors, sizes, and find the best deal through the Apple trade-in program or their carrier.
Source: Chain Store Age
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