Two Wegmans Food Markets stores are testing a clip-on device that turns a standard grocery shopping cart into a multifunction “smart” cart.
Rochester, New York-based Wegmans on Monday confirmed that it’s piloting Shop-E, a frictionless checkout device from Tel Aviv, Israel-based startup Shopic, in supermarkets at 675 Alberta Dr. in Amherst, New York, and at 3195 Monroe Ave. in the Rochester suburb of Pittsford.
Shopic’s Shop-E artificial intelligence-powered, clip-on touchscreen device employs computer vision algorithms to identify items placed in the cart in real time, while displaying a running total of their purchases as well as product promotions and discounts on related products. The system also acts as a self-serve checkout interface, enabling customers to pay for their groceries without having to the stand in line to pay. Shoppers remove the device when they’re done and roll the cart out to the parking lot.Winsight Grocery Business