A New York grocery retailer is enabling customers to shop its stores with their mobile phones.
Long Island City, N.Y.-based grocer Foodcellar Market is the first retailer to fully deploy Instacart scan & pay technology, which is part of the grocery technology provider’s Connected Stores platform, in its stores. Foodcellar Market customers are now able to scan items with their phone as they shop, including loose items like weighted produce, and pay for them using their mobile phone.
Utilizing the scan & pay solution, Foodcellar Market can seamlessly connect customers’ online and in-store experiences, such as linking items bought in-store to their online Instacart account to make it easier to shop their preferred items from Foodcellar.
Source: Chain Store Age
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