The digital health arena has a major new player.
Grocery giant Albertsons Companies Inc. is debuting Sincerely Health, a digital health and wellness platform that is now accessible on 16 of its banners’ grocery app and websites, including Albertsons, Safeway, Vons, Shaw’s, Jewel-Osco, Acme, and Tom Thumb.
To utilize Sincerely Health, customers take a brief questionnaire that measures their health score based on seven aspects of well-being. The scores are calculated using actuarial science, considering varying personal factors such as age, gender, nutrition, lifestyle choices, and mental health.
Source: Chain Store Age