Amazon will expand “Buy with Prime” to all U.S. merchants by Jan. 31, allowing Prime members to shop on outside websites, using their saved checkout details and accessing Prime benefits like free delivery and returns. The option launched in April last year by invitation only.
The e-commerce giant also launched Reviews from Amazon, enabling merchants to display ratings and reviews from Amazon customers on their own sites for no additional cost, per a company press release.
Software-as-a-service e-commerce platform BigCommerce on Tuesday said it will integrate the Buy with Prime app in the first quarter, allowing its merchants to add the option without coding.
Source: Retail Dive
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