Nike, Lululemon and Ulta, among others, are emerging as early winners of the holiday season, according to a report from Earnest Research. Those retailers are among a handful seeing the most sales growth this year based on early holiday spending data (Nov. 1 to Nov. 16).
Nike saw the highest spending growth year-over-year (18%) during that period, followed by Lululemon (17%), The RealReal (8%), Shein (7%), and Walmart and Ulta (both 6%). The biggest losers included Best Buy (down 20%), Kohl’s (-12%), Express (-11%), Wayfair (-10%) and Macy’s (-9%).
By category, spending on active and athleisure grew the most year over year at 17%, followed by pet supplies (15%), and garden and outdoor (9%). By contrast, home fitness had the greatest decline at 23%, followed by electronics (-21%), and jewelry and watches (-13%).
Source: Retail Dive
Omni Talk is the retail blog for retailers, written by retailers. Chris Walton and Anne Mezzenga founded Omni Talk in 2017 and have quickly turned it into one of the fastest growing blogs in retail. 