Rite Aid is going smaller — by more than half.
The pharmacy retailer has launched a small format store pilot for “pharmacy deserts” and underserved communities. The first location opened earlier this month, in Craigsville, Va., which has less than 1,000 residents. Two additional stores are planned to open in Virginia by early 2023, with one opening in December in Greenville, and the other early next year, in Scottsville.
Rite Aid’s new smaller-store format will average approximately 3,000 sq. ft., which is significantly smaller than the average 11,000-sq.-ft. to 15,000-sq.-ft. standard Rite Aid location. The smaller stores will feature a full-service pharmacy, along with an assortment of health and wellness products.Chain Store Age