The Kroger Co. held a ribbon-cutting ceremony late last week at a Monroe, Ohio, location to unveil the grocer’s “store of the future” featuring KroGo carts—a tech-savvy shopping cart that looks to make checkout-free grocery shopping even faster.
KroGo is an enhanced shopping cart that features a built-in scale and camera for shoppers to quickly shop and check out from their cart, through a partnership with startup tech firm Caper.
“We think it’s going to be game-changing,” Kroger spokeswoman Erin Rolfes told WGB. “What customers are going to see that’s very different from other stores is that front end where they check out.”
Source: Winsight Grocery Business
Omni Talk is the retail blog for retailers, written by retailers. Chris Walton and Anne Mezzenga founded Omni Talk in 2017 and have quickly turned it into one of the fastest growing blogs in retail. 