Gopuff is increasing the monthly fee for its Fam delivery subscription program for the first time since the program’s inception in 2018, according to an emailed announcement Tuesday.
The monthly payments will go from $5.95 to $7.99. The increased fee will begin on subscribers’ next renewal dates, meaning the kick-in date will be different for each member, Gopuff said in an emailed statement.
Gopuff increasing its delivery subscription fee underscores the company’s commitment to building out its program, which competes with subscription programs of other online delivery services and convenience-store chains.
Source: C Store Dive
Omni Talk is the retail blog for retailers, written by retailers. Chris Walton and Anne Mezzenga founded Omni Talk in 2017 and have quickly turned it into one of the fastest growing blogs in retail. 