Instacart is keeping its promise to enable grocers to build the “store of the future.”
The company has unveiled Connected Stores — a bundle of new and existing Instacart Platform technologies intended to help grocers build a unified, seamless and personalized experience — online and in-store. The new initiative comes as Instacart has been taking steps in the past year suggesting it wants to join major technology providers such as Amazon, Apple, Google and Facebook, has evolved into an omnichannel tech platform.
Launched in March 2022, Instacart Platform offers a range of enterprise technologies (such as e-commerce storefronts and fulfillment solutions) retailers can use a la carte or as a suite.
Source: Chain Store Age