Instacart announced on Thursday it has finished integrating FoodStorm, the catering software firm it bought last fall, into its Instacart app.
“This integration extends our Carrot Order Ahead solution and enables retailers to build a comprehensive online catering, ordering and delivery experience for both their customers and in-store teams,” Instacart Vice President of Product Jeanette Barlow wrote in a company blog post.
The latest development builds on Instacart’s moves into the meals space, from adding direct-to-consumer (DTC) and meal kit companies to its marketplace to launching an in-app hub for ready-made meals from grocers.
Source: Grocery Dive
Omni Talk is the retail blog for retailers, written by retailers. Chris Walton and Anne Mezzenga founded Omni Talk in 2017 and have quickly turned it into one of the fastest growing blogs in retail. 