The second Amazon Style store is slated to open in fall 2022.
The newest location for the Amazon Style concept, which is designed to combine the personalization of e-commerce with the immediacy of brick-and-mortar shopping, will be at Easton Town Center in Columbus, Ohio. Amazon opened the first Amazon Style store in May 2022 at The Americana at Brand, an upscale lifestyle center in Glendale, Calif.
How it works
Amazon Style distinguishes itself from traditional clothing stores with high-tech flourishes. Most of the clothing is out of sight and kept in the back of the store, with only one sample of each item displayed on the sales floor. The format allows Amazon Style to offer more than double the number of products offered for sale in a fashion store of its size.Chain Store Age