Bed Bath & Beyond on Tuesday launched a new private label, Everhome, which will be available in stores and on the retailer’s website and app.
The collection, which takes on a coastal-inspired aesthetic, includes bedding, bath linens and accessories, decor and outdoor furniture, according to a company press release.
Everhome is Bed Bath & Beyond’s ninth private label launch since announcing in late 2020 its plan to debut more than 10 private labels.
Source: Retail Dive