Ikea Canada opened its first store in downtown Toronto on May 25 at the mixed-use Aura skyscraper.
The store is the first of its kind in Canada. The small format offers the furniture retailer’s signature experience, along with new, convenience-inspired ways to shop as well as a unique food experience. It’s located at the “transit-friendly corner” of Yonge and Gerrard Streets, and the first two floors of the store offer shoppers a “unique take on life at home,” according to a news release. The store offers the retailer’s beloved showroom inspiration throughout with a focus on affordable, sustainable and small-space-living solutions.
“Opening our first store in the heart of Toronto’s vibrant downtown core is an important milestone in our retail transformation to bring Ikea closer to where customers live, work, shop and socialize,” said Ikea Canada CEO and chief sustainability officer Michael Ward in the release. “Ikea Toronto Downtown – Aura combines our home furnishing inspiration and expertise with omnichannel retail solutions in a small-store format to uniquely meet the needs of downtown residents.”
Source: Retailleader