The duo announced the new partnership today at GTC 2022, Nvidia’s annual developer-focused AI conference.
As the largest supermarket chain in the U.S. by revenue, Kroger needs little introduction. But as with many “traditional” brick-and-mortar retailers, Kroger has had to move with the times and embrace technology to connect with consumers where they prefer to transact — today, Kroger claims third spot in terms of online U.S. grocery sales, after Walmart and Amazon.
Kroger has been investing heavily in its modernization efforts, which has included partnering with robotics company Ocado, and teaming up with Microsoft to develop data-driven grocery stores. And its latest partnership fits neatly into those other recent initiatives.Venture Beat