Amazon is trimming back its physical footprint by eliminating a couple of its brick-and-mortar banners.
The company plans to close 68 brick-and-mortar stores, including its Amazon Books locations and Amazon 4-star locations, along with Amazon Pop Up sites. The news was first reported by Reuters. The closure dates, which are unspecified, will vary.
“We’ve decided to close our Amazon 4-star, Books, and Pop Up stores, and focus more on our Amazon Fresh, Whole Foods Market, Amazon Go, and Amazon Style stores and our Just Walk Out technology,” an Amazon spokesperson told Chain Store Age. “We remain committed to building great, long-term physical retail experiences and technologies, and we’re working closely with our affected employees to help them find new roles within Amazon.”
Source: Chain Store Age