Victoria’s Secret killed its annual fashion show in 2019 but a new patent filing suggests that it could one day come back in the metaverse.
The lingerie giant filed a trademark application with the US Patent and Trademark Office on February 8, which was later shared on Twitter by trademark attorney Josh Gerben.
According to the documents, Victoria’s Secret has filed trademarks to sell virtual goods such as clothing, undergarments, and footwear.
Source: Business Insider
Omni Talk is the retail blog for retailers, written by retailers. Chris Walton and Anne Mezzenga founded Omni Talk in 2017 and have quickly turned it into one of the fastest growing blogs in retail. 