Instagram is giving creators more ways to make money with today’s launch of Instagram Subscriptions. The feature, which was spotted hitting the App Store back in November, is now officially in early testing with a small group of U.S. creators who will be able to offer their followers paid access to exclusive Instagram Live videos and Stories. Subscribers will also receive a special badge that will help them to stand out in the comments section and creators’ inboxes.
At launch, only 10 total U.S. creators have gained access to the new feature, as Instagram considers this an “alpha” test meant to allow for feedback from fans and creators alike, which it will then iterate upon.
Currently, the list of alpha creators includes actor and influencer @alanchikinchow; basketball player @sedona._; astrologer @alizakelly; dancer/actress/model @kelseylynncook; digital creator @elliottnorris; Olympic silver medalist @jordanchiles; gymnast and creator @jackjerry; spiritual coach and artist @bunnymichael; XR creator @donalleniii; and digital creator @lonnieiiv.Tech Crunch