Amazon took the top spot in the latest Retailer Preference Index from data firm Dunnhumby for a second straight year, while its Amazon Fresh grocery brand grabbed the No. 5 spot in its first appearance on the index.
Rounding out the other top spots in the index, which incorporated a survey of 10,000 households along with an analysis of top sales drivers, were H-E-B, Market Basket, Wegmans, Aldi, Trader Joe’s, Sam’s Club, Costco and Walmart Neighborhood Market.
The results reflect the growing importance of digital as a core value for consumers. “2021 was the year that grocery retail became truly omni-channel,” Grant Steadman, president of North America for Dunnhumby, said in a statement. “Retailers who delivered on their customers’ evolving needs in-store and online performed best.”Grocery Dive