Costco is searching for ways to make paying $60 for a membership every year worth more to online shoppers — and keep them away from Amazon.
So it’s expanding an online perk available only to club members: Buy stuff from around 35 brands’ websites and save 20% or more.
The program, called Costco Next, first launched in 2017 with just a few brands. But Costco has recently ramped it up, offering an array of products such as Anker phone chargers, Mikasa dinnerware, Weatherproof outdoor clothing, Invicta watches, HO Sports floats and tubes, and Sumbody skincare. Costco is now advertising the program prominently on its website, and plans to add more brands and products in the coming year.CNN