In the midst of a tween clothing resurgence, The Children’s Place on Tuesday announced the launch of Sugar & Jade, its new tween apparel, accessories and footwear brand, according to company information sent to Retail Dive.
The new DTC brand is launching with five apparel and accessory collections in sizes 8 to 22 and can be found at sugarandjade.com.
The digital-first brand includes free shipping and returns with no minimum purchase requirements, and has a loyalty program with purchase rewards, and access to events and special offers.
Source: Retail Dive
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