The platform serves up dinner suggestions from Gousto that match a users’ mood, based on their listening preferences revealed by Spotify, giving home cooks the chance to personalise their listening and cooking habits at the same time.
After a year of significant growth for the recipe box company that saw revenue more than double and 53 million meals sold, Gousto is investing significantly into technology to further increase the 52% of orders that were delivered by AI last year.
The dinnertime experience has become a key time for music listening since the pandemic began, with streaming of Spotify’s cooking playlists increasing by over 141% in 2020, peaking between 6-8pm most nights of the week.
Source: Retail Technology