Facebook CEO Mark Zuckerberg on Tuesday announced a slew of features Instagram is working on to help creators generate more revenue from their content.
This includes a marketplace that would help match brands with creators whose content fits the audiences that they are trying to reach.
Already, many social media creators get paid to post sponsored content, but the goal of this marketplace would be for Instagram to play a more involved role in helping brands discover emerging creators, said Adam Mosseri, head of the Facebook-owned image- and video-sharing service.
Source: CNBC
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