Stor.ai is riding the transformative growth in online grocery to broaden its technology offerings and extend its business in the U.S. and abroad.
The company provides end-to-end technology solutions, including a picking tool that maps in-store fulfillment, a digital storefront for retailers and integration with micro-fulfillment providers. The new funding will fuel new digital tools that “further empower retailers to offer shoppers a holistic, customer-first experience, whether they prefer to shop in-store or online,” according to the announcement. The firm has positioned itself as an alternative to Instacart that offers retailers more control over their data and customer experience.
Stor.ai, which has offices in New York and Israel, also looks to reach more retailers abroad, including in Latin America where 10.8 million consumers used e-commerce for the first time last year, eMarketer estimated. In the U.S., where online grocery sales are projected to climb as high as $250 billion by 2025, the firm counts among its clients Key Food as well as Blain Market.Grocery Dive