A high-volume ShopRite store in Flemington, N.J., now has a robotic next-door neighbor, augmenting its ShopRite From Home online shopping capability.
A microfulfillment center from Takeoff Technologies is the first such facility to open for owner ShopRite of Hunterdon County, a family-owned member of Wakefern Food Corp. cooperative. Takeoff centers have previously opened at ShopRite stores in Egg Harbor and Clifton, N.J.
ShopRite said the new facility would increase capacity for ShopRite From Home orders and enhance the online shopping experience for customers. The center uses robotics to assemble a portion of each order before the order is completed in the store. The technology eases pressure on store teams by increasing online shopping capacity and allowing store associates to focus on personally shopping fresh foods such as meat and produce for online orders, the company said.Winsight Grocery Business