As the coronavirus pandemic and holiday season collide, Target said Thursday is is rolling out new measures over the next few weeks to put shoppers at ease.
It will double the number of parking spots dedicated to curbside pickup. Customers can use their smartphones instead of shared scanners in the self-checkout lanes. More employees will have handheld mobile devices that allow people to skip the line and make purchases in different parts of the store. And shoppers can look on Target’s website to see if there’s a line outside of their store and reserve a spot ahead of their visit.
The big-box retailer usually throws a glitzy event in New York City to show off its holiday merchandise. This year, however, CEO Brian Cornell emphasized the different way it wants to stand out during the global health crisis — by besting competitors on comfort and convenience.CNBC