- Mattel Inc. and Walmart Inc. are trying out interactive video to market and sell toys ranging from Barbie to a castle based on the forthcoming movie “Frozen 2.” Both companies are “leasing floors” in a new virtual store called KidHQ, which lets users browse toys and merchandise in videos with various choose-your-own-adventure formats.
- U.S. retail sales fell for the first time in seven months in September, raising fears that a slowdown in the American manufacturing sector could be starting to bleed into the consumer side of the economy.
Source: US retail sales unexpectedly decline in a sign that consumer economy could be cracking | CNBC
Omni Talk is the retail blog for retailers, written by retailers. Chris Walton and Anne Mezzenga founded Omni Talk in 2017 and have quickly turned it into one of the fastest growing blogs in retail. 
